Screenshot 2023-05-09 at 8.45.03 AM.png

Powered By Potatoes


Why record a global popstar with boring old electricity when you can use over 6000 potatoes to do it instead?


LAY’S - POWERED BY POTATOES

Using over 6000 real Lay’s potatoes, we created a Guinness World Records Title setting potato battery.
The potato battery had enough voltage to power studio recording equipment that we used
to record Brazillian popstar, Anitta, and create a remix of her hit single “Envolver.”

ROLE: CD/WRITER
CD/AD: JORGE POMAREDA
ECD: PAT BURKE
CREATIVES: MATT & WAYNE